Facebook: Balancing Growth and Preserving Corporate Culture

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"Maintaining culture is one of the top priorities we have as a company… We’re trying to be really smart and learn about our growth. So we’re focused on building a few offices, but making sure they are really tied into the culture " ¹

- Sarah Smith, Head of Facebook’s online operations in Austin, in 2011.

Introduction

In 2011, US-based social networking2 utility Facebook Inc. (Facebook) was named as the best company to work for by employees, in the third annual Employees’ Choice Awards3 announced by Glassdoor.com4 , (Refer to Exhibit I for 2011 Best Places to Work). Facebook, which received a score of 4.6 out of 5 points, was rated by most of its employees as a supportive, transparent, energetic, and fun place to work in, where fervor for work and ability to make a difference earned rewards. Employees admired the environment, the management, and the opportunities at Facebook. According to a business analyst working at Facebook, “I really like the pace that we’re working at - there’s so much going on, and there’s

a lot of inherent trust in people to run with what they’re doing. Policies and red tape in previous companies sometimes left me feeling a bit stifled about what I was able to work on and share, but there really is a sense of openness at Facebook, not only in communication but in the ability to jump into projects that call out to you as well."⁵

Introduction Contd... >>

1] Mike Swift, "Facebook Landing Team Transports Company Culture," www.physorg.com, April 1, 2011.
2]A social networking service is an online platform that focuses on building social networks or relations among people who share common interests and activities.
3] Employees' Choice Awards lists the top 50 best places to work based on surveys collected from US-based employees. Ranking of the top companies was determined by taking cumulative average ratings from all the employees who responded to the 20-question survey in the year 2010. The survey addressed workplace topics such as work/life balance, career opportunities, communication, compensation and benefits, fairness and respect, employee morale, recognition and feedback, and senior leadership
4]Glassdoor.com is a jobs and career community where people share information and opinions about the places where they work.
5]Jacquelyn Smith, “The Best Companies to Work For,” www.forbes.com, December 15, 2010.

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